TIA Columns
TIA submits regular columns to business and industry publications on issues that are important to the tourism industry. Click on the links below to download recent TIA columns.
| Optimism growing but more challenges to come Adobe Acrobat Document: 58.2 KB, 9 seconds @ 56kbps Inside Tourism, February 2010: The signs are indicating a mood of cautious optimism in the industry now we are two months into 2010. |
| Our Cup runneth over Adobe Acrobat Document: 7.65 KB, 1 second @ 56kbps Tourism Business, February 2010: On 9 September 2011, the All Blacks and Tonga will run onto the newly upgraded Eden Park to kick off the biggest international event ever held in New Zealand, the benefits of which will be felt throughout the country. |
| Adventure Review makes good progress Adobe Acrobat Document: 38.0 KB, 6 seconds @ 56kbps Inside Tourism, January 2010: On 16 September 2009, Prime Minister John Key wrote to the Minister of Labour expressing concern about a number of incidents in the adventure and outdoor commercial sectors. |
| The high cost of ACC levy increases Adobe Acrobat Document: 45.4 KB, 7 seconds @ 56kbps Tourism Business, December 2009: Steep increases in ACC levies will put a significant financial burden on many tourism businesses, at a time when our industry is still struggling with the most difficult trading environment in decades... |
| Delivering outstanding service every time Adobe Acrobat Document: 27.5 KB, 4 seconds @ 56kbps AMG (Accommodation Manager Guide), Summer 2009: TThe Rugby World Cup 2011 is an unprecedented opportunity for New Zealand to showcase its tourism offering to the world. |
| 12 months on Adobe Acrobat Document: 9.40 KB, 1 second @ 56kbps Inside Tourism, November 2009: The past 12 months have been among the most challenging experienced by the tourism industry in decades, but it has also been a year of ‘wins’ for the industry... |
| Keeping the momentum going Adobe Acrobat Document: 60.5 KB, 9 seconds @ 56kbps Tourism Business, October 2009: There’s no substitute for putting rubber on the road, getting out to the regions and talking with tourism operators to find out what’s on their minds... |
| KiaOraMai - essential skills for an essential industry Adobe Acrobat Document: 21.7 KB, 3 seconds @ 56kbps Inside Tourism, October 2009: The new KiaOraMai Essential Service Skills programme launched in Wellington this morning by Prime Minister John Key will help ensure that New Zealand delivers an outstanding visitor experience – every time. |
| Addressing the issues Adobe Acrobat Document: 9.75 KB, 1 second @ 56kbps AMG (Accommodation Manager Guide), Spring 2009: I don’t need to tell you that many tourism businesses are finding the current environment challenging, with international visitor arrivals and spend down |
| Lack of demand challenges industry Adobe Acrobat Document: 47.7 KB, 7 seconds @ 56kbps Inside Tourism, September 2009: Lack of demand challenges industry. It won’t be any surprise that operators cite lack of international demand as the biggest challenge facing them. |
| Key to hear industry’s pressing challenges Adobe Acrobat Document: 35.4 KB, 5 seconds @ 56kbps Inside Tourism, August 2009: TIA is holding ten workshops throughout the country next month to give tourism businesses the opportunity to discuss and prioritise the pressing challenges facing our industry. |
| TRENZ 09 and beyond June 2009 Adobe Acrobat Document: 10.4 KB, 2 seconds @ 56kbps Inside Tourism: I’ve lost count of the number of people who have commented to me about what a great TRENZ it was, even taking into account the challenging economic times we are still facing. |
| TRENZ 2009 - critical to industry May 2009 Adobe Acrobat Document: 23.5 KB, 3 seconds @ 56kbps Tourism Business: It was great seeing so many of you at TRENZ 2009 and heartening to see the commitment and passion demonstrated for our tourism industry. |
| TRENZ 09 critical for NZ's future May 2009 Adobe Acrobat Document: 23.1 KB, 3 seconds @ 56kbps Inside Tourism: TRENZ 2009, our industry’s biggest international marketing and business to business event of the year, is just over a week away and I’m looking forward to seeing many of you there. |
| Balance needed in RMA reforms April 2009 Adobe Acrobat Document: 28.8 KB, 4 seconds @ 56kbps Inside Tourism: Tourism is one of the few industries in New Zealand that is almost wholly dependent on the environment for its success. This is why the Government’s review of the Resource Management Act (RMA) is so crucial to tourism businesses. |
| Tourism at the forefront March 2009 Adobe Acrobat Document: 23.6 KB, 3 seconds @ 56kbps Tourism Business: There is no doubt we are all facing challenging times but the level of willingness to work together for the benefit of the wider tourism industry is heartening. |
| Keeping adventure tourism safe March 2009 Adobe Acrobat Document: 22.2 KB, 3 seconds @ 56kbps Accommodation Management Guide: In these tough economic times, accommodation operators need to find ways to save money without compromising the visitor experience. |


