Latest TIA News Release

RWC chief to head Tourism Industry Assn

30 March 2012

Rugby World Cup 2011 chief Martin Snedden has been appointed as the new Chief Executive of the Tourism Industry Association New Zealand (TIA), Chairman Norm Thompson has announced.

“We are delighted to attract someone of Martin’s calibre and experience to lead the organisation representing one of New Zealand’s biggest export industries. He demonstrated superb leadership skills to stage an extremely successful RWC 2011 and we look forward to him bringing those skills to TIA,” Mr Thompson says.

According to Mr Thompson, Mr Snedden realised the extent and importance of the tourism industry to New Zealand’s economy through his involvement in RWC 2011. Throughout the build-up to the tournament, he worked closely with airlines, hotels and other tourism sectors to ensure New Zealand was ready to host the largest event ever held here.

“He’s very keen to become more deeply involved in the industry, which delivers $9.7 billion in foreign exchange to our economy every year,” he says.

“Coming on top of our announcement earlier this week of the decision to integrate TIA and the New Zealand Hotel Council, we believe Martin’s appointment will further strengthen tourism industry representation at the national level, and help TIA achieve even better outcomes for its members.”

Mr Snedden says his goal in accepting his new role is to increase the visibility of tourism as a key economic driver to New Zealand’s economy.

“This is an industry that adds $63 million to the economy every day of the year. It supports one in every 10 jobs and delivers close to 9% of our GDP. The industry is a critical part of New Zealand’s economy and we can do much more to grow it,” he says.

“I’m committed to New Zealand and I’m proud of what it has to offer, both to our international visitors and to New Zealanders travelling in their own country.”

As the leading advocate for the private sector, TIA will be active in helping grow the industry, which creates jobs and supports businesses in every region of New Zealand, he says.

Mr Snedden will take up his new role in early June. TIA Board member Grant Lilly will act as interim Chief Executive until then.


Martin Snedden CNZM

·         2007-2011: Rugby New Zealand 2011 Limited (RNZ 2011) – Chief Executive Officer

·         2001–2007: New Zealand Cricket (NZC) – Chief Executive Officer

·         1990–2001: Snedden & Associates – lawyer & partner

·         1980-1990: New Zealand cricket representative


For further information, please contact:

Ann-Marie Johnson
Communications Manager
Tourism Industry Association (TIA)
DDI: 04 496 5001
Mobile: 027 600 4565


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